{"id":1442,"date":"2026-07-16T16:37:57","date_gmt":"2026-07-16T15:37:57","guid":{"rendered":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/?page_id=1442"},"modified":"2026-07-16T16:37:57","modified_gmt":"2026-07-16T15:37:57","slug":"towards-understanding-the-motivation-behind-tagging","status":"publish","type":"page","link":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/towards-understanding-the-motivation-behind-tagging\/","title":{"rendered":"Towards Understanding the Motivation Behind Tagging"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/stadium.open.ac.uk\/stadia\/stadia\/speakerimages\/1750.png\" alt=\" Christian K\u00f6rner\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Christian K\u00f6rner &#8211; Graz University of Technology<br><small>This event took place on Wednesday 30 March 2011 at 11:30<\/small><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While recent research has advanced our understanding about the structure and dynamics of social tagging systems, we know little about (i) the underlying motivations for tagging (why users tag), and (ii) how they influence the properties of resulting tags and folksonomies. My work tries to analyze the aims users have when they use such systems. To this purpose I introduce two vastly different types of tagging motivation and corresponding measures and detection measures. Subsequently I give an overview of implications on the structure of social tagging systems. Finally I sketch other types of tagging motivation and illustrate potential methods to differentiate them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/stadium.open.ac.uk\/stadia\/preview.php?s=29&amp;whichevent=1649\">Watch the webcast replay &gt;&gt;<\/a><\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/past-seminars\/\">View all past events<\/a><\/p>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full has-custom-css wp-custom-css-ac9b5317\"><img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"246\" src=\"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-content\/uploads\/sites\/8\/2026\/07\/image-2.png\" alt=\"Maven of the Month\" class=\"wp-image-537\"\/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4fc3f8e1 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/maven-of-the-month\/\">Maven of the Month<\/a><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We are also inviting top experts in AI and Knowledge Technologies to discuss major socio-technological topics with an audience that comprises both members of the Knowledge Media Institute, as well as the wider staff at The Open University. Differently from our seminar series, these events follow a Q&amp;A format.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Christian K\u00f6rner &#8211; Graz University of TechnologyThis event took place on Wednesday 30 March 2011 at 11:30 While recent research has advanced our understanding about the structure and dynamics of social tagging systems, we know little about (i) the underlying motivations for tagging (why users tag), and (ii) how they influence the properties of resulting [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"unity_related_person":[],"unity_sdg":[],"unity_research_theme":[],"unity_strategic_priority":[],"unity_enabler":[],"unity_general_category":[],"unity_stem_unit":[],"unity_related_project":[],"unity_related_archived_project":[],"unity_related_event":[],"class_list":["post-1442","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/pages\/1442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/comments?post=1442"}],"version-history":[{"count":1,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/pages\/1442\/revisions"}],"predecessor-version":[{"id":1443,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/pages\/1442\/revisions\/1443"}],"wp:attachment":[{"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/media?parent=1442"}],"wp:term":[{"taxonomy":"unity_related_person","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_related_person?post=1442"},{"taxonomy":"unity_sdg","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_sdg?post=1442"},{"taxonomy":"unity_research_theme","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_research_theme?post=1442"},{"taxonomy":"unity_strategic_priority","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_strategic_priority?post=1442"},{"taxonomy":"unity_enabler","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_enabler?post=1442"},{"taxonomy":"unity_general_category","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_general_category?post=1442"},{"taxonomy":"unity_stem_unit","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_stem_unit?post=1442"},{"taxonomy":"unity_related_project","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_related_project?post=1442"},{"taxonomy":"unity_related_archived_project","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_related_archived_project?post=1442"},{"taxonomy":"unity_related_event","embeddable":true,"href":"https:\/\/schools.stem.open.ac.uk\/knowledge-media-institute\/wp-json\/wp\/v2\/unity_related_event?post=1442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}